The Handbook of Personalized Persuasion: Expert Manual for Theory & Practice
Navigate the intricate world of personalized persuasion with this authoritative resource. Detailing foundational theories and advanced applications, this guide explores the psychological processes driving attitude and behavior change. Investigate core concepts like dual-process models and the Elaboration Likelihood Model, understanding how individual differences and contextual factors shape messag...
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Navigate the intricate world of personalized persuasion with this authoritative resource.
Detailing foundational theories and advanced applications, this guide explores the psychological processes driving attitude and behavior change.
Investigate core concepts like dual-process models and the Elaboration Likelihood Model, understanding how individual differences and contextual factors shape message effectiveness.
Acquire insights into crafting tailored communication strategies for marketing, health, and political contexts, alongside critical ethical considerations.
Essential for students, researchers, and practitioners seeking to comprehend and apply cutting-edge persuasion science.
Detailing foundational theories and advanced applications, this guide explores the psychological processes driving attitude and behavior change.
Investigate core concepts like dual-process models and the Elaboration Likelihood Model, understanding how individual differences and contextual factors shape message effectiveness.
Acquire insights into crafting tailored communication strategies for marketing, health, and political contexts, alongside critical ethical considerations.
Essential for students, researchers, and practitioners seeking to comprehend and apply cutting-edge persuasion science.
Latest reviews
LateNightStudy
01:20 | 2025-09-15
Found it a bit dry in places. The content is there, but the presentation could be more engaging. Still, it served its purpose for getting a basic grasp.
3.0
ThoughtfulReader
16:16 | 2025-09-12
Pretty solid resource. It covers a lot of ground and clarifies most concepts well. A few parts could be updated, but overall very helpful for coursework.
4.0
CriticalThinker_01
17:36 | 2025-09-11
It's okay. Some sections are really well-explained, but others felt a bit generic. It's a decent supplement, but not a standalone miracle worker for advanced topics.
3.0
ExamReady_Soon
11:21 | 2025-08-20
Good for revision and getting a clearer picture. Some sections felt a bit dense, but the core information is definitely valuable, especially for exams.
4.0
FutureScholar
10:10 | 2025-07-29
Used this to prep for my midterms, and it definitely helped. I appreciated the practical examples, though a bit more depth in certain areas would be great.
4.0
PragmaticStudent
10:58 | 2025-07-21
Was really hoping for more practical insights, but it felt a bit theoretical for my needs. Didn't quite live up to the hype for me and my specific project.
2.0
StudyBugPro
07:08 | 2025-07-03
This has been an absolute game-changer for my understanding. Everything clicked into place after going through it for my finals. Highly recommend for deep dives!
5.0
AceLearner_22
01:12 | 2025-06-18
Honestly, I wish I'd found this sooner. My grades improved significantly, and I feel so much more confident in discussions now. It's incredibly well-structured.
5.0
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